It's one of the sillinessessesses(?) of the A/B/C thing, that A and B races don't need to contain fell terrain.
EtoA is classed as a BL, but could easily be an AL if the start and finish were tweaked. As you say, it's not a fell race at all though.
Yes, when it comes to climbs we can't match the length of the North but we make up for it in style. Where is an actress and a bishop when you need one?