I absolutely hate the word 'booze' and hate off licences that call themselves Bargain Booze or Cheap Booze and Fags (I'm sure I saw one in Castleford called something like that). Booze just sounds like binge drinking.
Don't get me wrong I like a pint of (proper) beer or two, and drink a glass of wine or three most evenings, but I do try and draw the line at getting well and truly lashed