That's an entirely fair point... But could this not be argued for most sports.... What about basketball... Which I understand has the highest levels of participation for any team sport in the country (excepting football) yet gets an absolute pittance of coverage...

Indeed, closer to home, what about the great sports like cross-country running and athletics, which barely get a mention unless it's a major championship.

Of course the women's world Cup should get coverage... But it seems to me that the coverage awarded is far and above the actual interest levels... How are the TV companies going to cope once the men's season gets back underway, because now the women's football has been given the limelight, its going to be very hard for them to give it a back seat come August and September.

I also wonder why, if the men's and womens game is separated, why the women's Brazil team wear 5 stars on their shirt...